Investment Analysts’ Weekly Ratings Changes for Prudential Financial (PRU)

Several brokerages have updated their recommendations and price targets on shares of Prudential Financial (NYSE: PRU) in the last few weeks:

• 12/23/2025 – Prudential Financial had its price target raised by analysts at Piper Sandler from $110.00 to $120.00. They now have a “neutral” rating on the stock.
• 12/22/2025 – Prudential Financial had its “hold (c+)” rating reaffirmed by analysts at Weiss Ratings.
• 12/16/2025 – Prudential Financial is now covered by analysts at Mizuho. They set a “neutral” rating and a $125.00 price target on the stock.
• 12/15/2025 – Prudential Financial had its “hold (c+)” rating reaffirmed by analysts at Weiss Ratings.
• 12/15/2025 – Prudential Financial is now covered by analysts at Mizuho. They set a “neutral” rating and a $125.00 price target on the stock.
• 12/8/2025 – Prudential Financial had its “hold (c+)” rating reaffirmed by analysts at Weiss Ratings.
• 12/1/2025 – Prudential Financial had its “hold (c+)” rating reaffirmed by analysts at Weiss Ratings.
• 11/25/2025 – Prudential Financial had its “hold (c+)” rating reaffirmed by analysts at Weiss Ratings.
• 11/19/2025 – Prudential Financial had its “hold (c+)” rating reaffirmed by analysts at Weiss Ratings.
• 11/13/2025 – Prudential Financial had its “hold (c+)” rating reaffirmed by analysts at Weiss Ratings.
• 11/8/2025 – Prudential Financial was upgraded by analysts at Wall Street Zen from a “hold” rating to a “buy” rating.
• 11/3/2025 – Prudential Financial had its price target raised by analysts at Keefe, Bruyette & Woods from $117.00 to $118.00. They now have a “market perform” rating on the stock.
• 10/30/2025 – Prudential Financial had its price target raised by analysts at Evercore ISI from $120.00 to $122.00. They now have an “in-line” rating on the stock.

Prudential Financial Dividend Announcement

The business also recently announced a quarterly dividend, which was paid on Thursday, December 11th. Shareholders of record on Tuesday, November 18th were paid a dividend of $1.35 per share. This represents a $5.40 dividend on an annualized basis and a dividend yield of 4.7%. The ex-dividend date of this dividend was Tuesday, November 18th. Prudential Financial’s payout ratio is presently 74.18%.

Insider Activity

In other Prudential Financial news, Chairman Charles F. Lowrey sold 48,164 shares of the business’s stock in a transaction that occurred on Monday, November 10th. The shares were sold at an average price of $107.39, for a total transaction of $5,172,331.96. Following the sale, the chairman directly owned 165,564 shares of the company’s stock, valued at $17,779,917.96. The trade was a 22.54% decrease in their position. The transaction was disclosed in a legal filing with the SEC, which can be accessed through this link. Also, SVP Timothy L. Schmidt sold 8,000 shares of the company’s stock in a transaction on Tuesday, December 2nd. The shares were sold at an average price of $107.69, for a total transaction of $861,520.00. Following the completion of the sale, the senior vice president directly owned 11,535 shares in the company, valued at approximately $1,242,204.15. This represents a 40.95% decrease in their ownership of the stock. The disclosure for this sale is available in the SEC filing. In the last ninety days, insiders sold 62,719 shares of company stock worth $6,796,067. Insiders own 0.25% of the company’s stock.

Prudential Financial, Inc, headquartered in Newark, New Jersey, is a diversified financial services company with roots dating to 1875. The firm provides a range of insurance, retirement and investment products aimed at helping individual and institutional clients manage risk, accumulate and protect wealth, and plan for retirement. Prudential’s long history in life insurance and related financial services has positioned it as a major participant in the U.S. insurance market and a provider of services to a broad client base.

Prudential’s core business activities include individual life insurance, annuities, retirement solutions and group insurance products for employers.