Salesforce Inc. $CRM Shares Acquired by Harvest Portfolios Group Inc.

Harvest Portfolios Group Inc. grew its holdings in shares of Salesforce Inc. (NYSE:CRM) by 24.4% during the second quarter, according to the company in its most recent Form 13F filing with the Securities and Exchange Commission. The fund owned 85,341 shares of the CRM provider’s stock after buying an additional 16,715 shares during the period. Harvest Portfolios Group Inc.’s holdings in Salesforce were worth $23,272,000 as of its most recent filing with the Securities and Exchange Commission.

Other institutional investors and hedge funds have also added to or reduced their stakes in the company. Brighton Jones LLC increased its holdings in shares of Salesforce by 13.7% during the fourth quarter. Brighton Jones LLC now owns 25,668 shares of the CRM provider’s stock valued at $8,582,000 after purchasing an additional 3,102 shares during the period. Revolve Wealth Partners LLC grew its position in Salesforce by 12.6% in the 4th quarter. Revolve Wealth Partners LLC now owns 1,827 shares of the CRM provider’s stock valued at $611,000 after buying an additional 205 shares in the last quarter. Bison Wealth LLC increased its stake in Salesforce by 9.0% during the 4th quarter. Bison Wealth LLC now owns 2,234 shares of the CRM provider’s stock valued at $747,000 after buying an additional 184 shares during the period. Leavell Investment Management Inc. raised its position in shares of Salesforce by 17.3% during the 1st quarter. Leavell Investment Management Inc. now owns 2,894 shares of the CRM provider’s stock worth $777,000 after buying an additional 426 shares in the last quarter. Finally, Peddock Capital Advisors LLC raised its position in shares of Salesforce by 3.7% during the 1st quarter. Peddock Capital Advisors LLC now owns 1,166 shares of the CRM provider’s stock worth $313,000 after buying an additional 42 shares in the last quarter. 80.43% of the stock is owned by institutional investors.

Insider Buying and Selling at Salesforce

In other news, CEO Marc Benioff sold 122 shares of the stock in a transaction on Monday, November 3rd. The shares were sold at an average price of $259.00, for a total transaction of $31,598.00. Following the transaction, the chief executive officer owned 11,911,571 shares in the company, valued at $3,085,096,889. This represents a 0.00% decrease in their position. The sale was disclosed in a document filed with the SEC, which can be accessed through this hyperlink. Over the last three months, insiders sold 74,372 shares of company stock worth $18,317,866. 3.00% of the stock is owned by company insiders.

Wall Street Analyst Weigh In

Several research analysts have recently issued reports on the stock. Macquarie reiterated a “neutral” rating and set a $250.00 price objective on shares of Salesforce in a research note on Thursday, October 16th. Deutsche Bank Aktiengesellschaft lowered their price target on Salesforce from $400.00 to $340.00 and set a “buy” rating on the stock in a research report on Thursday, September 4th. BMO Capital Markets cut their price objective on Salesforce from $335.00 to $280.00 and set an “outperform” rating for the company in a report on Thursday, September 4th. Northland Capmk cut Salesforce from a “strong-buy” rating to a “hold” rating in a research note on Tuesday, October 14th. Finally, Sanford C. Bernstein lowered their target price on Salesforce from $255.00 to $221.00 and set an “underperform” rating on the stock in a report on Thursday, September 4th. Twenty-five research analysts have rated the stock with a Buy rating, thirteen have given a Hold rating and one has issued a Sell rating to the company. According to data from MarketBeat, the company has an average rating of “Moderate Buy” and an average target price of $325.23.

Salesforce Price Performance

CRM opened at $239.27 on Friday. The company has a quick ratio of 1.12, a current ratio of 1.12 and a debt-to-equity ratio of 0.14. Salesforce Inc. has a 12-month low of $226.48 and a 12-month high of $369.00. The stock has a fifty day moving average of $247.74 and a 200-day moving average of $258.13. The firm has a market capitalization of $227.79 billion, a P/E ratio of 34.78, a PEG ratio of 2.11 and a beta of 1.19.

Salesforce (NYSE:CRM) last announced its quarterly earnings data on Wednesday, September 3rd. The CRM provider reported $2.91 EPS for the quarter, beating analysts’ consensus estimates of $2.78 by $0.13. Salesforce had a net margin of 16.87% and a return on equity of 13.27%. The firm had revenue of $10.24 billion for the quarter, compared to the consensus estimate of $10.14 billion. During the same period in the previous year, the firm posted $2.56 earnings per share. The firm’s revenue was up 9.8% on a year-over-year basis. Salesforce has set its FY 2026 guidance at 11.330-11.370 EPS. Q3 2026 guidance at 2.840-2.860 EPS. Equities analysts forecast that Salesforce Inc. will post 7.46 EPS for the current fiscal year.

Salesforce Announces Dividend

The company also recently announced a quarterly dividend, which was paid on Thursday, October 9th. Shareholders of record on Wednesday, September 17th were paid a $0.416 dividend. The ex-dividend date was Wednesday, September 17th. This represents a $1.66 dividend on an annualized basis and a yield of 0.7%. Salesforce’s payout ratio is 24.13%.

Salesforce Company Profile

Salesforce, Inc provides Customer Relationship Management (CRM) technology that brings companies and customers together worldwide. The company's service includes sales to store data, monitor leads and progress, forecast opportunities, gain insights through analytics and artificial intelligence, and deliver quotes, contracts, and invoices; and service that enables companies to deliver trusted and highly personalized customer support at scale.