Head-To-Head Analysis: NextMart (OTCMKTS:NXMR) vs. Expedia Group (NASDAQ:EXPE)

Expedia Group (NASDAQ:EXPE) and NextMart (OTCMKTS:NXMR) are both retail/wholesale companies, but which is the superior stock? We will contrast the two businesses based on the strength of their institutional ownership, valuation, analyst recommendations, dividends, earnings, risk and profitability.

Risk & Volatility

Expedia Group has a beta of 1.57, meaning that its share price is 57% more volatile than the S&P 500. Comparatively, NextMart has a beta of -0.7, meaning that its share price is 170% less volatile than the S&P 500.

Institutional & Insider Ownership

90.8% of Expedia Group shares are held by institutional investors. 9.1% of Expedia Group shares are held by insiders. Comparatively, 56.4% of NextMart shares are held by insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company is poised for long-term growth.

Profitability

This table compares Expedia Group and NextMart’s net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
Expedia Group	7.94%	56.25%	5.56%
NextMart	N/A	N/A	N/A

Earnings and Valuation

This table compares Expedia Group and NextMart”s top-line revenue, earnings per share and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Expedia Group	$13.69 billion	1.94	$1.23 billion	$8.16	26.34
NextMart	N/A	N/A	N/A	N/A	N/A

Expedia Group has higher revenue and earnings than NextMart.

Analyst Ratings

This is a breakdown of current ratings and recommmendations for Expedia Group and NextMart, as reported by MarketBeat.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Expedia Group	1	18	11	3	2.48
NextMart	0	0	0	0	0.00

Expedia Group currently has a consensus target price of $205.63, suggesting a potential downside of 4.34%. Given NextMart’s higher probable upside, analysts plainly believe NextMart is more favorable than Expedia Group.

Summary

Expedia Group beats NextMart on 9 of the 11 factors compared between the two stocks.

About Expedia Group

Expedia Group, Inc. operates as an online travel company in the United States and internationally. The company operates through B2C, B2B, and trivago segments. Its B2C segment includes Brand Expedia, a full-service online travel brand offers various travel products and services; Hotels.com for lodging accommodations; Vrbo, an online marketplace for the alternative accommodations; Orbitz, Travelocity, Wotif Group, ebookers, CheapTickets, Hotwire.com and CarRentals.com. The company's B2B segment provides various travel and non-travel companies including airlines, offline travel agents, online retailers, corporate travel management, and financial institutions who leverage its travel technology and tap into its diverse supply to augment their offerings and market Expedia Group rates and availabilities to its travelers. Its trivago segment, a hotel metasearch website, which send referrals to online travel companies and travel service providers from hotel metasearch websites. In addition, the company provides brand advertising through online and offline channels, loyalty programs, mobile apps, and search engine marketing, as well as metasearch, social media, direct and personalized traveler communications on its websites, and through direct e-mail communication with its travelers. The company was formerly known as Expedia, Inc. and changed its name to Expedia Group, Inc. in March 2018. Expedia Group, Inc. was founded in 1996 and is headquartered in Seattle, Washington.

About NextMart

NextMart, Inc. does not have significant operations. Previously, it was involved in the art event and art media direct marketing; art-themed products design and marketing; and art themed real estate development businesses. The company was incorporated in 1972 and is based in Scottsdale, Arizona.