Contrasting Thumzup Media (NASDAQ:TZUP) and Yext (NYSE:YEXT)

Thumzup Media (NASDAQ:TZUP) and Yext (NYSE:YEXT) are both small-cap business services companies, but which is the superior investment? We will compare the two companies based on the strength of their dividends, risk, profitability, institutional ownership, analyst recommendations, earnings and valuation.

Institutional and Insider Ownership

71.0% of Yext shares are held by institutional investors. 8.4% of Yext shares are held by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a stock is poised for long-term growth.

Valuation and Earnings

This table compares Thumzup Media and Yext”s revenue, earnings per share (EPS) and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Thumzup Media	$211.00	149,082.94	N/A	N/A	N/A
Yext	$408.97 million	1.95	-$2.63 million	($0.15)	-41.57

Thumzup Media has higher earnings, but lower revenue than Yext.

Analyst Ratings

This is a breakdown of current ratings and recommmendations for Thumzup Media and Yext, as provided by MarketBeat.com.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Thumzup Media	0	0	0	0	0.00
Yext	0	1	2	0	2.67

Yext has a consensus price target of $9.00, suggesting a potential upside of 44.35%. Given Yext’s stronger consensus rating and higher probable upside, analysts clearly believe Yext is more favorable than Thumzup Media.

Profitability

This table compares Thumzup Media and Yext’s net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
Thumzup Media	N/A	N/A	N/A
Yext	-4.64%	-11.10%	-3.49%

Summary

Yext beats Thumzup Media on 6 of the 10 factors compared between the two stocks.

About Thumzup Media

Thumzup Media Corporation is a provider of social media branding and marketing solutions which allow businesses and brands to pay customers and fans cash through Venmo and PayPal for their posts on social media. Thumzup Media Corporation is based in Los Angeles, CA.

About Yext

Yext, Inc. organizes business facts to provide answers to consumer questions in North America and internationally. It operates Yext platform, a cloud-based platform that allows its customers to offer answers to consumer questions, to control the facts about their businesses and the content of their landing pages, and to manage their consumer reviews; and provides customers to update their information and content through its publisher network of maps, apps, search engines, intelligent GPS systems, digital assistants, vertical directories, and social networks, as well as professional services. The company’s platform also enables its customers to centralize, control and manage data fields, including store information comprising name, address, phone number, and holiday hours; professional information, such as headshot, specialties, and education; job information consists of title and description; FAQs and other information. It serves various industries, such as healthcare, hospitality, food services, retail, and financial services. Yext, Inc. was incorporated in 2006 and is headquartered in New York, New York.