Baozun Inc. (NASDAQ:BZUN) Sees Significant Decline in Short Interest

Baozun Inc. (NASDAQ:BZUNGet Free Report) was the target of a significant decline in short interest in the month of August. As of August 15th, there was short interest totalling 1,280,000 shares, a decline of 6.6% from the July 31st total of 1,370,000 shares. Based on an average daily volume of 292,600 shares, the short-interest ratio is presently 4.4 days. Approximately 2.3% of the shares of the company are sold short.

Baozun Stock Down 0.9 %

BZUN stock traded down $0.02 on Tuesday, reaching $2.27. 172,628 shares of the company’s stock were exchanged, compared to its average volume of 482,742. The stock has a fifty day moving average of $2.41 and a 200-day moving average of $2.51. Baozun has a twelve month low of $1.90 and a twelve month high of $4.08. The firm has a market cap of $138.64 million, a PE ratio of -3.82 and a beta of 0.32.

Institutional Inflows and Outflows

A number of institutional investors and hedge funds have recently bought and sold shares of the business. Aigen Investment Management LP acquired a new position in Baozun during the fourth quarter worth $30,000. Cetera Advisors LLC purchased a new stake in Baozun during the first quarter worth $35,000. Virtu Financial LLC purchased a new stake in Baozun during the first quarter worth $48,000. Marshall Wace LLP purchased a new stake in Baozun during the second quarter worth $55,000. Finally, Mackenzie Financial Corp purchased a new stake in Baozun during the second quarter worth $165,000. Institutional investors and hedge funds own 47.29% of the company’s stock.

Analyst Upgrades and Downgrades

Separately, CLSA lowered Baozun from an “outperform” rating to a “hold” rating and dropped their target price for the company from $2.80 to $2.20 in a report on Friday.

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About Baozun

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Baozun Inc, through its subsidiaries, provides end-to-end e-commerce solutions to brand partners in the People's Republic of China. The company operates through two segments, E-Commerce and Brand Management (BBM). The E-Commerce segment offers brands' store operations, customer services and value-added services in logistics and supply chain management, IT, and digital marketing.

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