comScore (NASDAQ:SCOR – Get Free Report) was downgraded by investment analysts at StockNews.com from a “buy” rating to a “hold” rating in a report released on Wednesday.
Several other equities research analysts also recently issued reports on SCOR. Needham & Company LLC reduced their price objective on comScore from $17.00 to $13.50 and set a “buy” rating for the company in a research note on Wednesday, August 7th. Craig Hallum decreased their price target on shares of comScore from $24.00 to $18.00 and set a “buy” rating for the company in a report on Wednesday, May 8th.
Read Our Latest Report on SCOR
comScore Price Performance
comScore (NASDAQ:SCOR – Get Free Report) last posted its quarterly earnings data on Tuesday, August 6th. The company reported ($1.19) earnings per share for the quarter, missing the consensus estimate of ($0.18) by ($1.01). The firm had revenue of $85.84 million for the quarter, compared to analysts’ expectations of $88.70 million. comScore had a negative return on equity of 47.80% and a negative net margin of 7.96%. During the same quarter in the previous year, the firm posted ($2.20) earnings per share. Analysts anticipate that comScore will post -2.85 earnings per share for the current year.
Institutional Inflows and Outflows
An institutional investor recently raised its position in comScore stock. Vanguard Group Inc. boosted its stake in shares of comScore, Inc. (NASDAQ:SCOR – Free Report) by 1.2% in the 1st quarter, according to the company in its most recent 13F filing with the Securities and Exchange Commission (SEC). The fund owned 174,826 shares of the company’s stock after purchasing an additional 2,121 shares during the quarter. Vanguard Group Inc. owned 3.63% of comScore worth $2,692,000 at the end of the most recent quarter. Institutional investors and hedge funds own 42.15% of the company’s stock.
comScore Company Profile
comScore, Inc operates as an information and analytics company that measures audiences, consumer behavior, and advertising across media platforms in the United States, Europe, Latin America, Canada, and internationally. The company provides digital ad solutions, including Media Metrix Multi-Platform and Mobile Metrix, which measure websites and applications on computers, smartphones, and tablets; Video Metrix that delivers measurement of digital video consumption; Plan Metrix, which offers understanding of consumer lifestyle; Total Home Panel Suite, which capture OTT, connected TV, and IOT device usage and content consumption; CCR, which enhances validated campaign essentials verification of mobile and desktop video campaigns; XMedia Enhanced, which provides a deduplicated view of national programming content; Comscore marketing solutions; Lift Models, which measures the impact of advertising on a brand; Survey Analytics, which measure various consumer insights including brand health metrics; and Activation Solutions, including audience activation and content activation.
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